Our team of experienced recruiters understands that quality recruiting goes beyond simply dialing and scheduling participants. We are looking for true interest in your product or service category and the ability to clearly express feelings and reactions. Each recruiter really listens to the person they’re speaking with to gauge their qualification. Participants must not only meet all Recruiting2 screener criteria, but they also must be articulate, appear to be involved and engaged with the topic, and enthusiastic about participating. This translates not only into very high show rates but also into what really matters – valid and relevant findings.
As seasoned researchers, we also know that findings can come from many sources, even during the recruiting process. We relay relevant statistical and anecdotal results to you during recruiting to keep you abreast of incidence and possible trends within your target demographic.
All respondents receive confirmation letters with a map and directions to our facility, and are called once again the day or evening before their group to remind them of their commitment and appointment time. Since we do not consider a respondent to be confirmed until we have spoken with them again personally (not by answering machine), Insights Research-Florida typically experiences an extremely high show rate.
At Insights Research-Florida, all of these factors blend to provide you with dynamic, fruitful groups, and abundant, colorful verbatims to support your findings.
Insights Research-Florida is a division of Insights Research Group. IRG is a member of the American Marketing Association and the Marketing Research Association.
sources, even during the recruiting process. We relay relevant statistical and anecdotal results to you during recruiting to keep you abreast of incidence and possible trends within your target demographic. 
